Tennessee State Museum
The $160 million Tennessee State Museum is slated to open in the fall of 2018.
Building a new, state-of-the-art Tennessee State Museum
In 2015, Governor Bill Haslam proposed and the Tennessee General Assembly approved a plan to build a new home for the Tennessee State Museum. With thousands of artifacts, the revamped museum will celebrate the state’s diversity, illustrate Tennessee’s rich history, highlight the state’s impact on the national and international stage, and lay the foundation for the future of the Volunteer State.
Stones River Group serves as the project coordinator for the museum, facilitating the work and collaboration between designers, contractors, and state government officials, as well as external stakeholders engaged in the project. SRG also assisted in a $30+ million fundraising effort to supplement state appropriations. Additionally, Stones River Group supported the brand development, website design and overarching communication strategy for the Tennessee State Museum project.
"The story of the American journey, the story of the Tennessee journey, is ultimately the story of obstacles overcome, crisis resolved, freedom expanded. May those who come to this museum be entranced by our history."
- Jon Meacham, Pulitzer-Prize winning author and historian
In the spring of 2016, SRG planned an event with elected officials and state leaders to celebrate the museum groundbreaking, featuring remarks from Pulitzer-Prize winning author Jon Meacham. SRG also launched a statewide roadshow to educate and inform communities about the cutting-edge museum. The Tennessee State Museum is slated to open its doors in fall 2018, where it is expected to welcome more than 200,000 guests annually.